About Us
Hi, I’m Sera.
I started my first business in 2014 and since then I’ve built multiple seven-figure brands across different industries, including a tea brand, coffee brand, protein brand, baby brand, plus-size clothing brand, and a fitness app.
Piggyback came from years of figuring things out the hard way.
I’ve launched products that worked.
I’ve also spent money on things that didn’t.
I’ve ordered samples that arrived completely wrong, trusted suppliers I probably shouldn’t have, changed direction halfway through, wasted money, fixed mistakes, and learned lessons that you only really learn by doing it yourself.
That’s why I created Piggyback.
Because starting a business is exciting, but it can also get expensive very quickly when you don’t know what you don’t know.
What Piggyback Does: Piggyback is here to help people who have an idea, a product, or a business they want to grow, but don’t know what the next step should be.
Maybe you’re trying to find a supplier.
Maybe you’ve found one, but you’re not sure if they’re the right one.
Maybe you’ve spent hours on Alibaba and still feel confused.
Maybe you’re about to spend thousands on samples and want someone to look over things first.
Or maybe you already have a business, but you need help with products, sourcing, manufacturing, marketing, or what to do next.
That’s where I can help.
Why I Can Help : I’ve built real businesses with real products, real customers, real suppliers, real mistakes, and real money on the line.
I’m not teaching from theory.
I’m sharing what I’ve learned from over a decade of building brands, launching products, working with factories, selling online, and growing businesses.
My goal is to help you avoid as many expensive mistakes as possible and feel more confident before you take your next step.
Who is Piggyback for?: Piggyback is for people who are serious about building something. You might be at the idea stage. You might already have a supplier.
You might have a product you’re not sure about. You might be ready to go to China.
You might just need someone experienced to talk it through with before you spend more money.
Wherever you’re at, Piggyback is here to help you move forward with a bit more clarity and a lot less guessing.
Ready To Start?
If you’ve got an idea, a product, or a business you want help with, book a call and let’s talk it through.